We The Hobby

WeTheHobby is a fast-growing sports entertainment company bringing fans together through live-streamed breaks, eCommerce, and real-time community experiences. Founded on a love for the hobby, we've grown to 200+ full-time staff and 250,000+ followers across platforms — hosting live card breaks on Whatnot, Fanatics Live, and Walmart Live, operating a flagship retail lounge in Rochester, NY, and producing The Hobby Never Sleeps podcast. We partner with PSA and CGC for grading services, run a popular buyback program, and show up big at events like Fanatics Fest. At WeTheHobby, we're not just selling cards — we're building a community where collectors of all levels belong.